Following are the tables I've prepared that will later be referenced in my articles on Pokemon GO Three Ways. This data will be relevant to both the power leveling guide where we discuss optimal consumption of resources for conversion into experience. However, I'll also talk about it in the gamification analysis since this is relevant to merchant costing when leveraging Pokemon GO as a marketing tool.
The first table is a basic table converting dollar values into Poke Coins through each of the IAP options.
|IAP Cost||Tax||Coins||Coins per Dollar||Cost Per Coin||Cost Per Coin Taxed|
Once you have Poke coins you can exchange them for powerful in game items. These items generally increase the rate of some other mechanic. For example, a Lure Module will increase the spawn rate of Pokemon allowing you to catch more of them in a shorter period of time. Items like the Lucky Egg will double the rate at which you get experience points allowing you to level much more quickly. Often combining these items can result in an optimal time to value ratio.
This second table establishes a baseline coin per item value for each in game item purchase you can make. Like with the monetary IAP, you benefit by buying in bulk. So you can achieve two conversion factors that help you reduce the cost of the game. First, buy large IAP to get the best dollar to coin ratio, then buy the largest in game item groups to get the best coin to item ratio. I've computed for you the fully loaded, taxed cost at 99 cents, 9.99 (which is where most people are comfortable buying IAP), and at 99.99 if you plan on playing the game for a long time or you are a whale ;-)
|Item||Count||Coins||Coins Per Item||Cost Per Item (.99)||CPI (9.99)||CPI (99.99)|
The most durable items are going to be Bag and Pokemon Storage upgrades. These are the only permanent items in the game. I highly recommend making a $10 purchase and spend on 4 bag upgrades and 2 Pokemon Storage upgrades. I'll expand on this in my Pokemon GO power leveling tutorial and explain why.
Here is one last table that describes the cost per hour, 4 hours and 8 hours at various IAP conversion rates and bulk item purchase rates. This is mainly for the discussion on merchant marketing value of supplying Lure Modules to areas near their business.
|Item||Cost/hour (@9.99)||4 Hours||8 Hours||Cost/hour (@99.99)||4 Hours2||8 Hours2|
|Lucky Eggs @1||1.44||5.76||11.52||1.2||4.8||9.6|
|Lucky Eggs @8||1.12||4.48||8.96||0.94||3.76||7.52|
|Lucky Eggs @25||0.9||3.6||7.2||0.76||3.04||6.08|
|Lure Module @1||1.8||7.2||14.4||1.5||6||12|
|Lure Module @8||1.54||6.16||12.32||1.28||5.12||10.24|